Kylie Jenner’s release of her makeup kit is proof that you can’t get away with selling crappy products in the age of the internet.
Everyone knows the Kar-Jenners always have a product launch up their sleeves–with Kylie Cosmetics recently being the most talked about. Kylie has new eyeshadow, concealers, lip-sticks and a new makeup brush set priced at, wait for it, $360!
The 16-piece-brush set is made up of real, opposed to synthetic hair, which explains the price? NOPE, at least that’s what beauty gurus are protesting on social media.
Kylie debuted the brushes on her Instagram, listing each product and individual prices, about $22.00 each.
1. Large Powder Brush $48 2. Large Stippling Brush $30 3. Medium Tapered Brush $28 4. Dense Powder Brush $26 5. Angled Face Brush $24 6. Rounded Face Brush $28 7. Medium Stippling Brush $22 8. Small Fluff Brush $22 9. Fan Brush $20 10. Large Shader Brush $20 11. Angled Blending Brush $16 12. Medium Shader Brush $20 13. Small Shader Brush $18 14. Concealer Brush $18 15. Tapered Blending Brush $20 16. Small Smudge Brush $18 The complete limited-edition set of all 16 luxury brushes, all of Kylie's must-haves, is $360 and comes with the silver brush roll.
As usual, the internet wastes no time when it comes to voicing their opinion, about anything. Makeup artists were the first to dissect Kylie’s brushes.
Kylie also took to Twitter to respond to the critics and concerns, comparing her price points to high end brands like MAC and Kevyn Aucoin.
I always fight for the lowest price on all my products. Here are some other real brush lines for reference pic.twitter.com/mOxwmFJJcM
— Kylie Jenner (@KylieJenner) December 10, 2017
Still, even the most skilled MUA’s who know their shit were not buying this response. Thank God for youtube reviews right?!
Check out what some popular makeup artists had to say as they tested the brushes in this hilarious video.