Kylie Jenner Launches KyShadow Palette

Makeup lovers, put down your Lip Kits – there’s a new girl in town! Monday, on Snapchat, Kylie Jenner announced her newest Kylie Cosmetics product: The KyShadow Bronze Palette! From special holiday themed and special edition Lip Kits to new formulas and packaging updates, Kylie has been teasing new products all summer long. Although the KyShadow Palette was officially teased yesterday, in truly Kylie Jenner fashion, this palette has been around and in use for months. Seriously, those bronze eyeshadows you’ve seen on Kylie and her squad? KyShadow. And now, we finally have access! In the video on Kylie’s site, she showcases the dreamy eye shadow kits and how she wears and blends each color, explaining that she’s very specific when it comes to her brown hues. She also pulls in her personal makeup artist, Ariel Tejada, to show viewers how to shade and highlight using the entire palette. You can also watch her own tutorial on Snapchat. 

The full palette features nine matte eyeshadow colors: Jasper, Quartz, Topaz, Goldstone, Citrine, Tiger’s Eye, Hematite, Bronzite, and Obsidian and will be available for purchase at 3 PM PST on We foresee this selling out just as quickly as her Lip Kits so get your credit cards, shipping info and souls ready.